Business Planning

Operational excellence and donor confidence

Alex Israel, Self-Portrait, 2019, acrylic and bondo on fiberglass. Photo: Zaire Aranguren. Image courtesy of The Bass.

Chora's business plans serve as persuasive documents attracting support from the government, donors, and partners. They encapsulate core strategies, audience analysis, new program offerings, staffing models, marketing and promotion plans, and financial projections. Backed by rigorous market analysis, our business plans realistically project revenues and expenses. Business planning comprises three phases of work—discovery, modeling assumptions and scenarios, and plan preparation—and typically takes three to four months.

See how we transformed The Andy Warhol Museum with Business Planning.